93.7 The Ticket
At 93.7 The Ticket, I serve as a social media content creator responsible for transforming live radio segments into dynamic, engaging digital content tailored for platforms like Instagram, TikTok, X (formerly Twitter), and Facebook. My role involves identifying key moments from broadcasts that will capture attention and drive audience interaction. In this role, I increased the station's YouTube audience by 32% through engaging edits, optimized thumbnails, and consistent posting. Strengthened cross‑platform engagement and helped build a more dynamic digital presence that resonated with both local and broader audiences.
